This paper introduces the essentials of strategic marketing planning, customer and market analysis, strategy formulation and implementation, and control.
|Internal assessment / examination:||100:0|
|Restriction(s):||EXEC776, EXLD507, EXLD524, EXLD529, and, EXLD534|
Semesters and Locations
|Occurrence Code||When taught||Where taught|
|18G (HAM)||G Semester : 9 Apr 2018 - 5 Aug 2018||Hamilton|
|18GM (HAM)||GM Semester : 16 Jul 2018 - 25 Nov 2018||Hamilton|
Timetabled Lectures for Marketing (EXPM510)
There are no timetabled lectures for EXPM510.
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Indicative Fees for Marketing (EXPM510)
|Fees Not Available|
Paper Outlines for Marketing (EXPM510)
The following paper outlines are available for Marketing (EXPM510).
If your paper occurrence is not listed contact the Faculty or School office.
Available Subjects: Executive Education
Other available years: Marketing - EXPM510 (2017)
Paper details current as of : 19 July 2018 11:44am
Indicative fees current as of : 5 June 2018 4:30am