Dr Amanda J Williamson

Amanda Williamson

Lecturer in Innovation and Strategy

Qualifications: BBS, BBS first class honours, MBS, PhD.

About Amanda

I am a lecturer in innovation and strategy at Waikato Management School, at the University of Waikato. I currently teach strategic management in the Master of Business and Management (MBM) programme.

I undertook my PhD at the Institute of Work Psychology (UK, Sheffield University). Previous to starting at Waikato Management School, I was a visiting researcher in Chile, and earlier, a research assistant at the (then) New Zealand Centre for SME Research, Massey University.

Download Curriculum Vitae (CV)


In the classroom, I teach masters students about managing strategically, and final year business students how to commercialise a venture.

Research Interest

My area of research intersects the fields of entrepreneurship and psychology. I am interested in the entrepreneurial mind. I use innovative research methods (machine learning, experience sampling, physiological measurement) to examine entrepreneurship through a psychological lens. I am passionate about Latin America, pro-social research contexts, and in the cross-directional effects between entrepreneurial behaviour, and sleep, emotions or health.

I have published in a leading journal in the field, and have active research projects and international collaborations on entrepreneurship and mood, employing innovative research methods like machine learning and sentiment analysis.

An overview of a recent article is provided in the short video below:

Research Affiliations

I am a member of The Institute for Ethical AI & Machine Learning and affiliated with the following research centres:

External Profiles

Social media and external research profiles:

Papers Taught

Recent Publications

  • Williamson, A., Battisti, M., Drencheva, A., & Ferri, C. (2019). Entrepreneurial disappointment and its link with mental illness: A machine learning study. In The 79th Annual Meeting of the Academy of Management. Boston, Massachusetts.

  • Williamson, A., Battisti, M., Leatherbee, M., & Gish, J. J. (2019). Rest, zest, and my innovative best: Sleep and mood as drivers of entrepreneurs’ innovative behavior. Entrepreneurship Theory and Practice, 43(3), 582-610. doi:10.1177/1042258718798630

  • Williamson, A., & Drencheva, A. (2019). Emotional costs of the entrepreneurial process: A review and agenda for future research. In G. Atinc (Ed.), 79th Annual Meeting of the Academy of Management Vol. 2019 (pp. 40 pages). Boston, Massachusetts. doi:10.5465/AMBPP.2019.10729abstract

  • Battisti, M., & Williamson, A. (2015). The role of intermediaries in the small business transfer process. Small Enterprise Research, 22(1), 32-48. doi:10.1080/13215906.2015.1022129

Find more research publications by Amanda Williamson


Emotional Intelligence; Human Behaviour; Management; Psychology; Strategic Management

Entrepreneurship; Entrepreneurs; Affect; Moods; Innovation; Sleep; Cognition; Passion; Entrepreneurial Passion; Research Methods

Contact Details

Room: MSB 4.38
Phone: +64 7 837 9676