Dr Cheryl Cockburn-Wootten

Cheryl Cockburn-Wootten

Director of Teaching & Learning. Senior Lecturer in Organisational, Stakeholder, Tourism, Hospitality Communication

Qualifications: BA Communication Studies (Hons), Post Graduate Certificate in Education (FE), PhD Wales, UK

About Cheryl

Dr Cheryl Cockburn-Wootten aims to facilitate research that informs and makes a difference to our society. She adopts critical organisational communication perspectives to examine social issues within tourism and hospitality. Her work examines issues relating to stakeholders, community engagement, and social change.

Academic background information: She is currently Director of Teaching & Learning and Senior Lecturer in the School of Management & Marketing, Waikato Management School, University of Waikato, Hamilton, New Zealand. She has held previous positions in the UK and completed her PhD in 2002 at Cardiff Metropolitan University, Wales, UK. Her PhD investigated gender and leisure discourses within the United Kingdom's grocery supermarket sector.

Current research projects include: Meaningful employment for those who experience a disability; senior tourism; community engagement; communities & stakeholders, critical hospitality; critical tourism;

Interested in supervising the following student research topics: Engagement with community stakeholders; cultural and communication aspects of tourism & hospitality; advocacy; social issues; critical hospitality; disability and accessibility; professionalism;

Teaching: Cheryl completed the United Kingdom's qualification for teachers in universities (PGCE(FE)) Postgraduate Certificate in Teaching Further Education).

Awards & Grants: She has been awarded 'Waikato Management School's Outstanding Teaching' Award and the 'University of Waikato's Staff Medal for Overall Excellence' Award. She has received and worked with community stakeholders to gain a variety of external community funding for social change projects.

Papers Taught

Recent Publications

  • Gillovic, B., McIntosh, A., Cockburn-Wootten, C., & Darcy, S. (2021). Experiences of tourists with intellectual disabilities: A phenomenological approach. Journal of Hospitality and Tourism Management, 48, 155-162. doi:10.1016/j.jhtm.2021.06.003

  • McIntosh, A., & Cockburn-Wootten, C. (2021). Uncovering absences and gaps: using Ketso in qualitative research for accessible tourism. Journal of Qualitative Research in Tourism, 2(1), 1-19. doi:10.4337/jqrt.2021.01.01

  • Cockburn-Wootten, C. (2021). [Special Issue editorial] Hospitality insights through the lens of organizational communication. Hospitality & Society, 11(1), 3-7. doi:10.1386/hosp_00034_2

  • Wengel, Y., McIntosh, A., & Cockburn-Wootten, C. (2021). A critical consideration of LEGO® SERIOUS PLAY® methodology for tourism studies. Tourism Geographies, 23(1-2), 162-184. doi:10.1080/14616688.2019.1611910

Find more research publications by Cheryl Cockburn-Wootten


Adult Education; Ageing; Classroom Management; Communication; Culture; Disabilities; Education Research; Gender; Inclusive Education; Inclusive Learning; Management; Pedagogy; Poverty; Public Relations; Social Movements; Tourism; Women and Gender Studies

Tourism & Hospitality

Contact Details

Email: [email protected]
Room: MSB.4.35F
Phone: +64 7 837 9252