This advanced level paper aims to find solutions to potential problems that firms entering a global market may face. The paper investigates managerially relevant topics (e.g. country-of origin effects, branding and pricing strategies, etc.) using the latest theories.
|Prerequisite(s):||MRKTG101 and MRKTG200 (or instructor's discretion).|
|Internal assessment / examination:||100:0|
|Restriction(s):||MINT553 or MKTG553|
Trimesters and Locations
|Occurrence Code||When taught||Where taught|
|21B (HAM)||B Trimester : 12 Jul 2021 - 7 Nov 2021||Hamilton|
Timetabled Lectures for International Marketing (MRKTG553)
|Mon||12:00 PM||2:00 PM||K.3.10||Jul 12 - Oct 17|
|Mon||3:00 PM||5:00 PM||MSB.1.21||Jul 12 - Oct 17|
NB:There may be other timetabled events for this paper such as tutorials or workshops.
Visit the online timetable for MRKTG553 for more details
Indicative Fees for International Marketing (MRKTG553)
Paper Outlines for International Marketing (MRKTG553)
The following paper outlines are available for International Marketing (MRKTG553).
If your paper occurrence is not listed contact the Faculty or School office.
Paper details current as of : 23 June 2021 12:13pm
Indicative fees current as of : 24 June 2021 4:30am