The University of Waikato - Te Whare Wānanga o Waikato
Faculity of Arts and Social Sciences
Waikato HomeWaikato Home  >  Arts & Social Sciences  >  About  >  Staff  >  Ian Bruce
Staff + Students Login | - Logout

Dr Ian Bruce

B.A.Cant; M.A.(Applied), Ph.D. Waikato; Dip.SLT Massey; Dip.T Christchurch; KDS Munich; CTEFLA RSA/Cambridge

Graduate Student Adviser (Applied Linguistics), Senior Lecturer

Linguistics; Applied Linguistics; English as a Second Language

School of Arts

Teaches in Applied Linguistics; English as a Second Language; Linguistics



Discourse analysis and in particular text and genre studies; academic writing and curriculum design; English for Academic Purposes (EAP); teacher training and pedagogy.

Research Interests

My area of research interest is the application of genre theory to investigations of non-fictional texts and their related discourses. I have undertaken studies of academic, business and journalistic genres. My research of academic genres has the purpose of informing language curriculum development and the teaching of academic writing, and specifically research writing, to students for whom English is an additional language.The theoretical basis that I propose for analysing and teaching academic genres are outlined in my book publications (2008 & 2011) and the related research studies - books at Ian Bruce, Amazon author page and citations here.

Research Supervised:


  • Lee, Yee (Jocelyn) (2015) Analytical reading skills to engage and motivate ESL learners: A challenge to current pedagogical practices.
  • Fester, Anthea (2015) Changing perspectives on syllabus design in ELT: Textbook trends and tertiary teacher decision-making.
  • Ng, Miang Koon (2015) Teachers and students beliefs about the value of giving corrective feedback on academic writing: A case study from a Malaysian university.
  • Jeong, Hyeseung (2014). Understanding second language acquisition in relation to intentionality, epistemology and cognitive process in an academic context: A realist perspective.
  • Li, Shouji (2012) Different or similar: patterns of lexical cohesion in English and Chinese non-narrative text and their applications in the study of Teaching Chinese as a Foreign Language ? A corpus-based contrastive study.
  • Ryan, Jonathon (2012) The development of pragmatic competence in reference in English as a second language
  • Barbour, Julie (2008) A Grammar of the Neverver Language of Malakula (Vanuatu).
  • Her, Jia-Huey (2007)The globalization of English : Its impact on English language education in the tertiary education sector in Taiwan.
  • Januin, Junaidah (in progress) Investigating discourse competence in a blended learning delivery of academic reading and writing instruction: A case study among students for whom English is a second language (ESL) at a Malaysian university.

Recent Publications

  • Bruce, I. (2015). Use of cognitive genres as textual norms in academic English prose: University essays in English literature and sociology. Bulletin Suisse de Linguistique Appliquée / Swiss Journal of Applied Linguistics, 2(Special Issue, Summer 2015), 161-175.

  • Bruce, I. (2014). Expressing criticality in the literature review in research article introductions in applied linguistics and psychology. English for Specific Purposes, 36, 85-96. doi:10.1016/j.esp.2014.06.004

  • Bruce, I. (2014). Enacting criticality in corporate disclosure communication: The genre of the fund manager commentary. International Journal of Business Communication, 51(4), 315-336. doi:10.1177/2329488414525441

  • Bruce, I. (2013). A role for genre-based pedagogy in academic writing instruction?: an EAP perspective. TEXT: Special Issue: Scores from another ground: Writing in New Zealand, .(21), 1-15. Retrieved from

View all research publications by Ian Bruce

Teaching Commitments

Convenor of:

Contact Details

Name  Extn.  Username  Room  Department
Bruce, Dr Ian 9338 ibruce I.3.09 Linguistics/Applied Linguistics/ESLA

Contact FASS

Tel: +64 7 838 4080
or 0800 800 145 (within NZ)
Fax: +64 7 838 4636

Our Subjects

We have a huge range of exciting subjects that will immerse you in the challenges of observation, creativity and development.

View our subjects »

Our Qualifications

Explore our undergraduate, graduate and postgraduate qualifications and find out which one suits your needs.

View our qualifications »