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MDigiBus

Master of Digital Business

Set yourself up for where the world of digital business is going with a specialised master’s degree in this cutting-edge field.

Waylon Kenning

Electronic Commerce
Master of Digital Business student Waylon Kenning likes to create “digital experiences that delight customers; by defining their interests and marrying them to technology”.


The Master of Digital Business (MDigiBus) was previously known as the Master of Electronic Commerce (MECom).

Waikato's Master of Digital Business is unique in New Zealand, as it provides a strong focus on digital technology from a management perspective. If you're keen to pursue a career as a tech-savvy manager, this pioneering programme will bring you bang up-to-date with the theory and practice of e-commerce and digital business.

You'll gain advanced skills in how the latest digital technologies are revolutionising business operations and changing the way we interact with customers and suppliers across most industries. For example, even agriculture is now a hotbed of digital innovation, as geospatial data can link what we buy from the supermarket to specific paddocks, trees or vines.

Our students get hands-on exposure to contemporary business technologies, and gain key management skills in leading digital transformation strategies for organisations. You'll also have the opportunity to do an industry internship over summer.

In this degree, you'll explore topics such as cloud computing, big data, mobile computing, beacon technology, gamification, social media, business intelligence, real-time analytics, global marketing, IT consumerisation, location-based services, supply chain integration, automated logistics, e-government business services, and virtual team communication.

In a society that has an obsession with all things smart and mobile, industries and businesses that fail to keep pace with these new technologies will become increasingly irrelevant.

Students can attend face-to-face classes on campus in Hamilton, or choose to study online from anywhere in New Zealand.

Professional stream

If you’d like to gain practical knowledge of digital business and prepare for a professional career, this stream is for you.

It includes an industry internship (8-13 weeks over summer) working on real projects at an organisation of your choice, either in New Zealand or overseas. This is designed to kick-start your career by gaining hands-on experience, and help solidify your knowledge base.

You'll also complete an applied research project investigating a problem or opportunity related to digital business.

It's possible to study the Professional stream completely online if you wish – ideal for people who are working full-time. All interactions with staff and students will take place online.

Research stream

Conduct in-depth research into a specialist area of digital business that you're truly passionate about.

This stream may be the best option for you if you're interested in further academic study, such as a PhD, or a possible future research career. You'll get to grips with the latest research and gain expertise in how digital technologies can be applied in a business context.

Waikato has an international reputation

You'll be studying at Waikato Management School, a Triple Crown international business school accredited by EQUIS, AMBA and AACSB since 2005. This is a global benchmark of excellence in teaching and research, achieved by less than 1% of the world's business schools.

Waikato is ranked in the world's top 250 universities for the teaching of Business & Management Studies by the prestigious QS World University Subject Rankings 2017.

And in the Eduniversal Best Masters Rankings 2017, our Master of Digital Business is ranked 41st globally and 1st in New Zealand for Best Master's in E-Business and Digital Marketing.

 Career opportunities

  • Digital business manager
  • Business analyst
  • Project manager
  • Systems developer
  • Web systems manager
  • User experience manager
  • Digital marketing specialist
  • Product architect

Key information

Study Locations Hamilton; Online
Faculty Waikato Management School
Years 1 or 2
Start Dates Semester A (February) and Semester B (July)
Domestic Fees $6,616-$7,443 (July 2017 intake) per year
International Fees $27,970 - 120 points (March and July 2018 intakes); $41,955 - 180 points (March and July 2018 intakes) per year
Tuition fees shown above are indicative only and may change. There are additional fees and charges related to enrolment please see the Table of Fees and Charges for more information. You will be sent an enrolment agreement which will confirm your fees.

Subjects

These are all the subjects available for the Master of Digital Business

TITLE TYPE
Electronic Commerce

Scholarships and prizes

Visit our Scholarship Finder for information about possible scholarships

Postgraduate study lets you develop specialist knowledge in an area of management that you are passionate about, giving you an edge in the job market. Choose from the following options:

Waikato Management School has a vibrant student culture that offers plenty of social and learning opportunities.

You can meet like-minded people through student clubs, such as:

Check out the Waikato Management School Facebook page for the latest news and events.

We encourage applications from a wide range of graduates.

To be eligible to apply for the MDigiBus, you need to have:

  • A bachelor's degree, honours degree, or postgraduate diploma (at least 120 points) in a relevant subject area, such as e-commerce, business/management, or IT/computer science.
  • In some cases, you may be considered for admission if you have relevant work experience in the field of IT, digital technology or business; or based on academic merit. However, you may be required to complete some qualifying papers first.
  • International students must have an equivalent qualification from a recognised university, and meet the English language requirements.
  • To enter the Professional stream of the MDigiBus, you need to have achieved at least a B-minus grade average for your previous qualification.
  • To enter the Research stream of the MDigiBus, you need to have achieved at least a B grade average for your previous qualification.
  • Admission to the programme does not automatically imply admission to particular papers, and you may need to complete some prerequisite papers first. The catalogue of papers can be found at papers.waikato.ac.nz.

All applications will be considered on a case-by-case basis. Please talk to us to discuss your options.

For more information, please refer to the degree regulations and the Waikato Management School Student Handbook.

Contacts

Management Student Centre (MSC)

Phone: +64 838 4303 or 0800 654 303
Email: msc@waikato.ac.nz

MDigiBus Qualification Convenor

Dr Karyn Rastrick - Lecturer
Email: karyn@waikato.ac.nz

Degree Structure

MDigiBus - Professional streamMDigiBus - Research stream

MSYS558

Contemporary Issues in E-Business (30 points)

MSYS558

Contemporary Issues in E-Business (30 points)

MSYS519

Professional Field Internship (30  points)

MNGT501

Research Methods in Management Studies (30 points)

MSYS552

Applied Research Methods and Project (30  points)

MSYS591

Research Dissertation (30 points)

500-level Elective paper

Electronic Commerce

500-level Elective paper/s

Electronic Commerce (total of 90 points)

500-level Elective paper

Electronic Commerce

 

500-level Elective paper

Electronic Commerce

 

Fully online MDigiBus option:

MSYS558-NET

Contemporary Issues in E-Business (30 points)

MSYS559-NET

E-Business Technologies (15 points)

MSYS555

E-Business Management (30 points)

MSYS519

Professional Field Internship (30 points)

INMG501

E-Global Business: Strategic Management
and Marketing (30 points)

MSYS552

Applied Research Methods and Project (30 points)

MCOM502-NET

Managing Virtual Team Communication (15 points)

 

Elective papers

All elective papers for the Master of Digital Business are listed under the postgraduate subject of Electronic Commerce.

Note: This is different to the undergraduate subject of Electronic Business.

MDigiBus completion requirements based on admission by bachelor's degree

If your admission was based on having a Bachelor of Electronic Commerce degree, or an equivalent degree in another relevant subject area, then to complete the MDigiBus degree you must:

Professional stream:

  • Pass 180 points in papers at 500-level, including the three required papers MSYS558, MSYS519 and MSYS552
  • Pass at least 120 points in papers listed for the subject of Electronic Commerce.
  • Complete any Assurance of Learning requirements.

Online Professional stream:

  • Pass 180 points in papers at 500-level, including the seven required papers
  • Complete any Assurance of Learning requirements.

Research stream:

  • Pass 180 points in papers at 500-level, including thre three required papers MSYS558, MNGT501 and MSYS591
  • Pass at least 120 points in papers listed for the subject of Electronic Commerce
  • Complete any Assurance of Learning requirements.

MDigiBus completion requirements based on admission by Honours degree or Postgraduate Diploma

If your admission was based on having a BECom(Hons) or Postgraduate Diploma, then to complete the MECom degree you must:

Professional stream:

  • Pass 120 points at 500-level, including the three required papers MSYS558, MSYS519 and MSYS552
  • Take no more than 30 points outside the subject Electronic Commerce
  • Complete any Assurance of Learning requirements.

Research stream:

  • Pass 120 points at 500-level, including thre three required papers MSYS558, MNGT501 and MSYS591
  • Take no more than 30 points outside the subject Electronic Commerce
  • Complete any Assurance of Learning requirements.