Management Research Centre
Director: Prof Frank Scrimgeour
The Management Research Centre (MRC) is a self-funded business research arm of the Waikato Management School. Over the 30 years it has been in operation the MRC has forged a strong link between the University and the business community through the practical business services offered.
The MRC provides research and information services to professional, state and business organisations throughout New Zealand. The Centre carries out financial benchmarking and business performance comparison surveys for a wide range of industry groups in New Zealand. The annual NZ Business Benchmarking Survey, run for over 28 years, is the MRC’s flagship service. The survey reports financial benchmarks for over 330 business categories, and is recognised by business practitioners and industry commentators as the accepted standard for benchmarking SMEs in New Zealand.
For more information, visit the Management Research Centre.