EXMBM522

Marketing Strategy

Marketing is about understanding and creating customer value and is at the heart of any successful organisation.

Marketing is about understanding and creating customer value and is at the heart of any successful organisation.

Paper Information

Points: 15.0
Internal assessment / examination: 100:0
Restriction(s): EXPM510

Semesters and Locations

Occurrence Code When taught Where taught
20M (HAM)M Semester : 3 Aug 2020 - 20 Sep 2020 Hamilton
20N (HAM)N Semester : 4 May 2020 - 14 Jun 2020 Hamilton

Timetabled Lectures

The Timetable for 2020 is not available.


Indicative Fees

Fees for 2020 are not yet available.


Paper Outlines

The following 2019 paper outlines are available for EXMBM522. Please contact the Faculty or School office for details on 2020 outlines.

Additional Information

Available Subjects:  Executive Education

Other available years: Marketing Strategy - EXMBM522 (2019)

Paper details current as of : 21 August 2019 9:39am
Indicative fees current as of : 29 July 2019 3:04pm

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