The purpose of the paper is to introduce students to the art and science of communication consulting. Many organisations identify communication and marketing challenges, and internal and external consultants are utilised to assess the problems, identify solutions, implement changes, and evaluate the impact of those changes. In this manner, communication consulting follows an action research methodology. Communication and marketing practitioners need a strong foundation in research methodology and research methods for assessing challenges and identifying ways of improvement. Otherwise, consulting solutions can be a waste of resources or create further damage.
|Internal assessment / examination:||100:0|
Trimesters and Locations
|Occurrence Code||When taught||Where taught|
LCOMM203-22A (HAM) have been cancelled. Please contact the School or Faculty Office for more information.
|22A (HAM)||A Trimester : 7 Mar 2022 - 3 Jul 2022||Hamilton|
|LCOMM203-22A (HAM) is offered in a FLEXI mode. No online elements of this paper require student engagement at specific times / days.|
The Timetable for 2022 is not available.
Fees for 2022 are not yet available.
The following 2021 paper outlines are available for LCOMM203. Please contact the Faculty or School office for details on 2022 outlines.
Available Subjects: Leadership Communication
Other available years: Communication Consulting - LCOMM203 (2021) , Communication Consulting - LCOMM203 (2020) , Communication Consulting - LCOMM203 (2019) , Communication Consulting - LCOMM203 (2018)
Paper details current as of : 16 September 2021 6:58pm
Indicative fees current as of : 21 September 2021 4:30am