BBus - Digital Business as a major
Major
Be a business trailblazer and use your innovative thinking to help drive companies forward in a fast-paced world that is changing with a click.
Looking for a sought-after blend of business and IT skills? Gain expertise in the latest digital technologies and pursue a career as a tech-savvy manager, helping companies to improve their business performance.
Apply to enrol
Key information
| Entry Requirements: | University Entrance, or its equivalent, or on a case-by-case basis. |
|---|---|
| Years: | 3 |
| Points: | 360 |
| Start Dates: | Trimester A (March) and Trimester B (July) |
| Estimated Fees* (Domestic): | $7,103 per year |
| Estimated Fees* (International): | $32,725 per year |
| Entry Requirements: | Undergraduate International |
| Area of Study: | |
| *Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment please see the Table of Fees and Charges for more information. You will be sent an enrolment agreement which will confirm your fees. | |
Career opportunities
- Web systems project manager
- E-commerce project manager
- E-business manager
- Business systems analyst
- Web / systems developer
- Digital marketing specialist
- E-commerce entrepreneur
- Business manager
Degree Planner
Degree planner — BBus in Digital Business
Year 1
100 Level
One of Business Fundamentals
100 Level
One of Business Fundamentals
100 Level
One of Business Fundamentals
100 Level
One of Business Fundamentals
100 Level
Elective or Minor
100 Level
Elective or Minor
Year 2
DIGIBI200
Tools for Managing Projects
100 Level or above
Elective or Minor
200 Level
Elective or Minor
200 Level
Elective or Minor
Year 3
PRMGT302 or STMGT306*
300 Level
Work-Integrated Learning: WSOMM396/399
200 Level or above
Elective or Minor
200 Level or above
Elective or Minor
200 Level or above
Elective or Minor
- Major
- Field
- Elective
Required papers
Open this section to read more
Business Fundamentals papers:
- ACCTN101 Accounting for Management
- ECONS101 Business Economics and the New Zealand Economy
- FINAN101 Introduction to Finance
- MRKTG101 Fundamentals of Successful Marketing
- STMGT101 Introduction to Management
300 Level papers:
*Students have the option to replace the 9th Major paper in Year 3 with the work-integrated learning paper WSOMM396/399. This provides the flexibility to take any other management paper at 300 Level instead.
Work-Integrated Learning papers:
Papers
Papers available within Digital Business
Digital Business gives students a sought-after blend of business and IT skills to prepare you for a career as a digital manager in our fast-evolving world. You will gain an understanding of the latest digital technologies, such as big data and cloud computing and how they can be used to revolutionise business operations and customer service across all industries, from banking and finance through to agriculture and healthcare.
Digital Business is available as a first major for the Bachelor of Business (BBus) and the Bachelor of Management Studies with Honours (BMS(Hons)). Digital Business may also be included as a second major or minor in other undergraduate degrees, subject to approval of the Division in which the student is enrolled.
To complete Digital Business as a single major for the BBus and BMS(Hons), students must gain 135 points from papers listed for Digital Business, including 105 points above 100 level, and 60 points above 200 level. Students must complete DIGIB101, MGSYS101, DIGIB200, DIGIB201, DIGIB202, DIGIB302, DIGIB303, DIGIB304, and one of PRMGT302 or STMGT306. BBus and BMS(Hons) students may count one of WSOMM396 or WSOMM399 in place of either PRMGT302 or STMGT306.
To complete Digital Business as part of a double major for the BBus, BMS(Hons) or other undergraduate degree, students must gain 120 points from papers listed for Digital Business, including 90 points above 100 level, and 45 points above 200 level. Students must complete DIGIB101, MGSYS101, DIGIB200, DIGIB201, DIGIB202, DIGIB302, DIGIB303, and DIGIB304.
To complete a minor in Digital Business, students must complete 60 points from the papers listed for the Digital Business major, including at least 30 points above 100 level. Students must complete DIGIB101.
100 Level
| Code | Paper Title | Points | Occurrence / Location |
|---|---|---|---|
| DIGIB101 | The World of Digital Business | 15.0 | 23B (Hamilton), 23B (Hamilton Waikato College) & 23VB (National Economics University, Vietnam) |
| Information and communications technologies are fundamentally changing business operations. This paper introduces all aspects associated with the ever-evolving field of digital business. | |||
| MGSYS101 | Digital Business and Supply Chain Management | 15.0 | 23A (Hamilton), 23A (Hamilton Waikato College), 23A (Tauranga), 23B (Hamilton), 23VA (Internet National Economics University, Vietnam) & 23X (Zhejiang University City College, Hangzhou China) |
| This paper explores the dual concepts of digital business and supply chain management. The interactive lectures help in developing critical thinking skills and highlight many topical case studies. | |||
200 Level
| Code | Paper Title | Points | Occurrence / Location |
|---|---|---|---|
| DIGIB200 | Tools for Managing Projects | 15.0 | 23A (Hamilton) & 23VA (National Economics University, Vietnam) |
| This paper will develop hands on knowledge and experience into the commonly used tools for managing projects. Students will develop basic competences of several computer-based tools. | |||
| DIGIB201 | Creating Value with Social Media Analytics | 15.0 | 23B (Hamilton) & 23VB (Internet National Economics University, Vietnam) |
| The paper offers concepts and techniques that businesses need to extract valuable hidden business insights from a vast amount of social media data that can ultimately lead to good business decisions. | |||
| DIGIB202 | The Techno-Savvy Business | 15.0 | 23A (Hamilton) & 23VA (National Economics University, Vietnam) |
| The very latest digital technologies are introduced. As well as developing hands-on skills in these technologies, students are also provided the opportunity to consider how such technologies should be adopted. | |||
300 Level
| Code | Paper Title | Points | Occurrence / Location |
|---|---|---|---|
| DIGIB302 | Digital Business Technology Trends | 15.0 | 23B (Hamilton) |
| This paper focuses on a small number of the most recent and disruptive business technologies. This includes, for example, health informatics, gamification, the Internet of Things, Beacons, Virtual Reality etc. | |||
| DIGIB303 | Managing Digital Business Transformation | 15.0 | 23A (Hamilton) |
| This paper focuses on the management of digital business transformation. This paper has been designed to help future managers deliver business value by being informed participants and leaders in digital business transformation. | |||
| DIGIB304 | Digital Business Enterprise Implementation | 15.0 | 23B (Hamilton) |
| The implementation of large-scale enterprise software systems is covered through lectures and hands-on practicals using SAP software. Software acquisition, project management and change management are presented. | |||
| PRMGT302 | Project Management in Practice | 15.0 | 23A (Online), 23B (Online) & 23C (Online) |
| This paper addresses advanced important practical project management issues relating to systems, processes and personnel with special attention given to success and failure examples through case studies. | |||
| STMGT306 | Business Ecosystems | 15.0 | 23G (Online) |
| Entrepreneurial ecosystems showcase the factors driving economic growth and sustainable development. Develop skills in evaluating the context for innovation and entrepreneurial growth, assessing entrepreneurial culture and applying innovation metrics. | |||
| WSOMM396 | Management Internship | 15.0 | 23A (Hamilton), 23A (Tauranga), 23B (Hamilton), 23B (Tauranga), 23C (Hamilton) & 23C (Tauranga) |
| The Management Internship provides students with the opportunity to apply their management discipline-based knowledge to an authentic project within an organisation. | |||
| WSOMM399 | Report of an Investigation | 15.0 | 23A (Hamilton), 23A (Tauranga), 23B (Hamilton) & 23B (Tauranga) |
| This paper offers students the opportunity to complete a directed investigation of an approved topic relevant to an organisation or industry and in an area related to their management discipline of study. | |||
500 Level
| Code | Paper Title | Points | Occurrence / Location |
|---|---|---|---|
| DIGIB519 | Professional Field Internship | 30.0 | 23B (Online) & 23X (Online) |
| This paper, usually taken in the New Zealand summer period from November to February, facilitates practical experience building and skills development through an intensive industry internship for graduate level students. The paper is delivered online, and students will be on-site and at work in their host organisations from 8-13 we... | |||
| DIGIB552 | Applied Research Methods and Project | 30.0 | 23A (Online) |
| This paper provides the opportunity for students at the graduate level to produce a research report which reflects their ability to investigate in-depth a business topic of their interest. The report is expected to have value to a practicing manager, rather than having an academic focus. The paper will be delivered solely online. T... | |||
| DIGIB555 | Digital Business Management | 30.0 | 23A (Hamilton) & 23A (Online) |
| A focus on the successful management of digital business applications based on rapidly evolving technologies; from business case to competitive impact. | |||
| DIGIB558 | Contemporary Issues in Digital Business | 30.0 | 23B (Hamilton) & 23B (Online) |
| As new electronic technologies emerge, businesses are faced with many challenges about how best to address the opportunities and threats such technologies present. This seminar and discussion based paper addresses a range of topical issues associated with digital business and the crucial role they play in the modern-day, global bu... | |||
| DIGIB591 | Digital Business Dissertation | 30.0 | 23X (Hamilton) |
| A report on the findings of a theoretical or empirical investigation. | |||
| DIGIB592 | Digital Business Dissertation | 60.0 | 23X (Hamilton) |
| A report on the findings of a theoretical or empirical investigation. | |||
| DIGIB593 | Digital Business Thesis | 90.0 | 23X (Hamilton) |
| An externally examined piece of written work that reports on the findings of supervised research. | |||
| DIGIB594 | Digital Business Thesis | 120.0 | 23X (Hamilton) |
| An externally examined piece of written work that reports on the findings of supervised research. | |||
| SCMGT577 | E-Enabled Agile Supply Chains | 30.0 | 23B (Hamilton) |
| Agility is at the cutting edge of supply chain management and is a leading strategy for competing in today's highly competitive global marketplace; and successful agile supply chains are critically dependent on e-business strategies and systems. This paper is based on foundational and current readings in supply chain strategies inc... | |||
800 Level
| Code | Paper Title | Points | Occurrence / Location |
|---|---|---|---|
| DIGIB800 | Digital Business MPhil Thesis | 120.0 | 23X (Hamilton) |
| No description available. | |||
900 Level
| Code | Paper Title | Points | Occurrence / Location |
|---|---|---|---|
| DIGIB900 | Digital Business PhD Thesis | 120.0 | 23I (Hamilton), 23J (Hamilton), 23K (Hamilton), 23X (Hamilton) & 23X (Tauranga) |
| No description available. | |||
Scholarships and prizes
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Contacts
Management Student Centre (MSC)
Phone: +64 838 4303 or 0800 654 303
Email: [email protected]
Website: www.management.ac.nz/msc
Opening hours: 8.45am - 4.45pm Monday to Friday
Location: MSB.1.50, Hillcrest Road, University of Waikato, Hamilton