MMS - Public Relations as a main subject
Main Subject, Second Subject
Set yourself up as a future business leader and rise to the top of your profession with specialist management expertise. Get the edge over other graduates with a Master of Management Studies from Waikato's Triple Crown Accredited business school.
The world of public relations is fast-growing and exciting. Get the public relations skills you need to help an organisation build trusted relationships with its key stakeholders and enhance its public reputation.
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Key information
| Years: | 1 to 1.5 |
|---|---|
| Points: | 120 or 180 |
| Start Dates: | February (A Trimester A) and July (B Trimester) |
| Estimated Fees* (Domestic): | 2023 fees: $8,345 (120 pts) - $12,518 (180 pts) per programme |
| Estimated Fees* (International): | $36,130 (120 pts) $54,200 (180 pts) |
| Entry Requirements: | Postgraduate International |
| Area of Study: | |
| All amounts are in New Zealand Dollars (NZD). *Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment please see the Table of Fees and Charges for more information. You will be sent an enrolment agreement which will confirm your fees. | |
Career opportunities
- Public relations executive
- Communications advisor/manager
- Community liaison manager
- Content writer
- Digital and social media manager
- Events and sponsorship manager
- Internal communications advisor
- Media relations adviser
- Press secretary
- Sponsorship/fundraising manager
- Stakeholder and engagement manager
Degree Planner
Degree planner — MMS in Public Relations - 180 points total
Your MMS must include at least 120 points inside the field of your degree. You may take up to 60 points outside the field of the degree.
Outside field of degree (up to 60 points)
Take up to 60 points outside the field of your degree
ELECTIVE PAPERS
in any subject at 500 Level (up to 30 points)
Field of degree - Subject papers (up to 120 points)
Choose up to 120 points from the following papers:
500 Level
Ask the Subject Convenor for advice (up to 90 points)
Field of degree - Research papers (at least 30 points)
Research - choose one of the following papers:
- Field of degree
- Explanatory note
- Compulsory papers
- Elective papers
Please note: Admission to each paper requires the approval of the Subject Convenor. In some cases, you may be asked to complete some prerequisite papers.
This information is provisional and subject to change.
Prime Minister Jacinda Ardern completed a Bachelor of Communication Studies at Waikato Management School in 2001.
Read stories from other Public Relations students
Papers
Papers available within Public Relations
Prescriptions for the PGCert(PR), PGDip(PR), BBus(Hons), BCS(Hons) and MMS
The qualification regulations define the subject requirements for the BBus(Hons), BCS(Hons), PGCert(PR), PGDip(PR) and MMS. There are no specified subject papers that must be completed for the BBus(Hons), BCS(Hons), and PGCert(PR) programmes.
PGDip(PR) students must complete LCOMM583, LCOMM584, PUBRL591.
MMS students must complete MNMGT581 and one of PUBRL591, PUBRL592, PUBRL593, PUBRL594, and 30 points from LCOMM583, LCOMM584. Students taking the 120 point MMS are required to complete at least 60 points from the papers listed for the subject. Students taking the 180 point MMS are required to complete at least 120 points from the papers listed for the subject.
500 Level
| Code | Paper Title | Points | Occurrence / Location |
|---|---|---|---|
| LCOMM583 | Leadership, Communication and Transformation | 30.0 | 24A (Hamilton) |
| Our focus in this paper will be on leadership communication, or the ways leaders and followers interact and the ways leaders attempt to create and shape meanings through images and words. We will also explore a range of ideas about what it means to lead and the assumptions, beliefs, and values embedded and shaped in diverse leaders... | |||
| LCOMM584 | Sustainable Futures | 30.0 | 24B (Hamilton) |
| Individuals and organisations operate in contexts that are increasingly complex and uncertain. They face issues that are global in nature and which threaten long term sustainability. To successfully meet fast changing futures, contexts and stakeholders must be addressed. New styles of leadership and management are thus required, ac... | |||
| PUBRL591 | Public Relations Dissertation | 30.0 | 24X (Hamilton) |
| A report on the findings of a theoretical or empirical investigation. | |||
| PUBRL592 | Public Relations Dissertation | 60.0 | 24X (Hamilton) |
| A report on the findings of a theoretical or empirical investigation. | |||
| PUBRL593 | Public Relations Thesis | 90.0 | 24X (Hamilton) |
| An externally examined piece of written work that reports on the findings of supervised research. | |||
| PUBRL594 | Public Relations Thesis | 120.0 | 24X (Hamilton) |
| An externally examined piece of written work that reports on the findings of supervised research. | |||
Scholarships and prizes
Visit our Scholarship Finder for information about possible scholarships
Graduate study options
- Bachelor of Communication with Honours
- Bachelor of Business with Honours in Public Relations
- Postgraduate Certificate in Public Relations
- Postgraduate Diploma in Public Relations
- Master of Management Studies in Public Relations
- Doctor of Philosophy in Public Relations
Contacts
Management Student Centre (MSC)
Level One - Waikato Management School
Phone:
Email: [email protected]
Website: www.management.ac.nz/msc
Opening hours: 8.45am - 4.45pm Monday to Friday
Location: MSB.1.50, Hillcrest Road, University of Waikato, Hamilton