Content marketing is the process of planning, creating, and distributing content via online channels, including social media, to reach a target audience and increase brand awareness, sales, engagement and loyalty.

Teaching Periods and Locations


25B (HAM) Paper outline	B Trimester : 07 Jul 2025 - 02 Nov 2025	Hamilton		100% internal assessment
25B (TGA) Paper outline	B Trimester : 07 Jul 2025 - 02 Nov 2025	Tauranga		100% internal assessment

If your paper outline is not linked below, try the previous year's version of this paper.

Timetabled lectures

25B (HAM) 25B (TGA)

Name	Day	Time	Room	Dates
Lecture 1	Tue	1:00 PM - 3:00 PM	MSB.1.01, Hamilton	Jul 1 - Oct 5

Visit the online timetable for this paper for more details

Name	Day	Time	Room	Dates
Lecture 1 *FIRST WEEK ONLY	Tue	1:00 PM - 3:00 PM	TCBD.3.06, Tauranga	Jul 1 - Jul 6
Lecture 1 *FROM SECOND WK	Tue	1:00 PM - 3:00 PM	TCBD.3.03, Tauranga	Jul 8 - Oct 5

Visit the online timetable for this paper for more details

Indicative Fees

Domestic

International

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Marketing

Additional information

Subject regulations

MRKTG307