MRKTG307

Applied Content and Social Media Marketing

Content marketing teaches a strategic marketing approach to creating and distributing valuable, relevant, and brand-supporting content to attract and retain customers, and to drive profit through customer action.

Paper Information

Points: 15.0
Prerequisite(s): MRKTG101 and MRKTG102
Internal assessment / examination: 100:0

Trimesters and Locations

Occurrence Code When taught Where taught
23B (HAM)B Trimester : 10 Jul 2023 - 5 Nov 2023 Hamilton
MRKTG307-23B (HAM) is offered in FLEXI mode. For those taking the paper online, please note there are some elements that require students to be online at specified times.
23B (TGA)B Trimester : 10 Jul 2023 - 5 Nov 2023 Tauranga

Timetabled Lectures

The Timetable for 2023 is not available.


Indicative Fees

Fees for 2023 are not yet available.


Paper Outlines

The following 2022 paper outlines are available for MRKTG307. Please contact the Faculty or School office for details on 2023 outlines.

Additional Information

Available Subjects:  Marketing

Other available years: Applied Content and Social Media Marketing - MRKTG307 (2022)

Paper details current as of : 12 August 2022 9:12am
Indicative fees current as of : 13 August 2022 4:30am

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