This paper will introduce students to the cleaning, management, manipulation, visualisation and analysis of primary and secondary marketing data. Students will learn to apply appropriate analytical techniques required for marketing careers, and to interpret results of analyses for applied decision-making purposes.
|Internal assessment / examination:||100:0|
Trimesters and Locations
|Occurrence Code||When taught||Where taught|
|22A (HAM)||A Trimester : 7 Mar 2022 - 3 Jul 2022||Hamilton|
|22A (TGA)||A Trimester : 7 Mar 2022 - 3 Jul 2022||Tauranga|
The Timetable for 2022 is not available.
Fees for 2022 are not yet available.
Available Subjects: Marketing
Other available years: Marketing Analytics and Insights - MRKTG205 (2021)
Paper details current as of : 21 September 2021 3:21pm
Indicative fees current as of : 22 September 2021 4:30am