MRKTG306

Services Marketing

2021

15

300

A Trimester

Hamilton, Tauranga

MKTG151 or MRKTG101

MKTG354 and MKTG454

This paper develops students' abilities to apply key theories and concepts from services marketing to real-world service situations. The paper takes a managerial approach with emphasis on customers' experiences.

Teaching Periods and Locations

  • 21B (HAM)
    Cancelled
    Contact the School or Faculty Office for more information.
21A (HAM)
Paper outline 		A Trimester :
01 Mar 2021 - 27 Jun 2021 		Hamilton 100% internal assessment
21A (TGA)
Paper outline 		A Trimester :
01 Mar 2021 - 27 Jun 2021 		Tauranga 100% internal assessment
21B (HAM)
 Cancelled Contact the School or Faculty Office for more information.

If your paper outline is not linked below, try the previous year's version of this paper.

Timetabled lectures

21A (HAM) 21A (TGA)
Name Day Time Room Dates
Lecture 1 Thur 2:00 PM - 4:00 PM MSB.1.05, Hamilton Mar 4 - Jun 6
Lecture 2 Fri 10:00 AM - 11:00 AM S.1.04, Hamilton Mar 5 - Jun 6

There may be activities other than lectures or for other occurrences; for more details, check the online timetable for this paper.
Name Day Time Room Dates
Lecture 1 Thur 2:00 PM - 4:00 PM TCBD.2.13, Tauranga Mar 4 - Jun 6
Lecture 2 Fri 10:00 AM - 11:00 AM TCBD.2.13, Tauranga Mar 5 - Jun 6

There may be activities other than lectures or for other occurrences; for more details, check the online timetable for this paper.

Indicative Fees

    • Note: Fees for 2027 are not yet available.

    You will be sent an enrolment agreement which will confirm your fees. 

    Any tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Domestic
International
21A (HAM) $850
21A (TGA) $850
21B (HAM) $850

Note: Fees for 2027 are not yet available.

You will be sent an enrolment agreement which will confirm your fees. 

Any tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
21A (HAM) $3,783
21A (TGA) $3,783
21B (HAM) $3,783

Note: Fees for 2027 are not yet available.

You will be sent an enrolment agreement which will confirm your fees. 

Any tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Marketing

Additional information

  • Paper details current as of 1 Jun 2024 15:06pm
  • Indicative fees current as of 3 Oct 2026 01:20am