What degree do I need to become a content creator?

There’s no single degree required. At Waikato, relevant options include the Bachelor of Arts , Bachelor of Communication or Bachelor of Design. Your choice can depend on the creative and technical skills you want to develop.

Which major suits content creation?

The best choice depends on the type of content you want to create. Creative Media develops skills in storytelling, messaging and audience engagement across text, image and sound. Media Production focuses more on filming, editing and studio production. In the Bachelor of Arts, Writing Studies and Screen and Media Studies can support strong writing, storytelling and screen content skills, while Communication Design in the Bachelor of Design focuses on visual communication and design.

Do I need an existing audience to work as a content creator?

No. Many content creators build their skills and audience during and after their studies, so a degree is about developing craft rather than requiring an existing following.

Will I get hands-on production experience during my degree?

Yes. Media Production includes practical, industry-relevant projects across video, audio, and digital platforms, giving you a portfolio to show before you graduate.

How long does it take to become a content creator?

A Bachelor of Communication takes three years of full-time study. Many creators also build a portfolio or following alongside their studies.

Can I study content creation at postgraduate level?

Yes. The Master of Professional Writing can help you develop advanced writing, storytelling and professional communication skills for creating content across different formats and audiences.

Content creator career

Kaiwaihanga kiko

Content creators produce and share imagery, audio and written content for online platforms.

$50,000 – $184,000 per year

Digital content creator, influencer, social media influencer, podcaster, streamer, YouTuber, TikTok creator

Where our data comes from

What would you do as a Content creator?

Content creators

may work irregular hours and may work part time
usually work in different places and may travel locally and nationally
need to be creative, organised and work well independently

Tasks

create content
share content
edit content
analyse content performance
plan the publishing of content
set up equipment
work with brands, agents and organisations
communicate with their audience

How can you become a Content creator?

You usually need experience to become a content creator

You may need

experience in similar work

Study Creative Media or Media Production in our Bachelor of Communication to learn how to plan, create and share content across social media, video and digital platforms. You can also build complementary storytelling, screen, writing and visual communication skills through our Bachelor of Arts or Bachelor of Design. Like all our undergraduate degrees, these include work-integrated learning, so you'll build a portfolio of real work.

Content creator FAQs

Scholarships

A range of scholarships are available to help with the cost of studying at Waikato. Options are available across a wide range of subjects and study levels, including scholarships for new students, current students and specific areas of study.

Find a scholarship

QS rankings

QS World University Rankings 2027

Waikato is ranked equal 293rd globally, placing us in the top 1.5% of universities worldwide, and 2nd in New Zealand by citations per faculty.

QS Sustainability Ranking 2026

Waikato is ranked 116th globally for sustainability, including 34th worldwide and 1st in NZ for Environmental Sustainability.

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Content creator career