MRKTG203

Integrated Marketing Communications

2021

15

200

B Trimester

Hamilton, Tauranga

MRKTG101 or MKTG151

MKTG273, MKTG373, MRKTG303

This paper covers online and offline media and techniques, in addition to traditional advertising and promotional tools. Students develop a promotional campaign plan based on strategic decision-making for an organisation.

Teaching Periods and Locations

21B (HAM)
Paper outline
B Trimester :
12 Jul 2021 - 07 Nov 2021
Hamilton 100% internal assessment
21B (TGA)
Paper outline
B Trimester :
12 Jul 2021 - 07 Nov 2021
Tauranga On-campus 100% internal assessment

If your paper outline is not linked below, try the previous year's version of this paper.

Timetabled lectures

21B (HAM) 21B (TGA)
Name Day Time Room Dates
Lecture 1 Tue 9:00 AM - 10:00 AM L.G.03, Hamilton Jul 13 - Oct 17
Lecture 2 Thur 4:00 PM - 6:00 PM L.G.03, Hamilton Jul 15 - Oct 17
Visit the online timetable for this paper for more details
Name Day Time Room Dates
Lecture 1 Mon 9:00 AM - 11:00 AM TCBD.3.05, Tauranga Jul 12 - Oct 17
Lecture 2 *WORKSHOP Wed 2:00 PM - 3:00 PM TCBD.2.12, Tauranga Jul 14 - Oct 17
Visit the online timetable for this paper for more details

Indicative Fees

  • You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Domestic
International
21B (HAM) $850
21B (TGA) $850

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

21B (HAM) $3,783
21B (TGA) $3,783

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Additional information

  • Paper details current as of 1 Jun 2024 15:06pm
  • Indicative fees current as of 15 Oct 2024 01:20am