15
200
B Trimester
Hamilton
MRKTG101 or MKTG151
MKTG273, MKTG373, MRKTG303
This paper covers online and offline media and techniques, in addition to traditional advertising and promotional tools. Students develop a promotional campaign plan based on strategic decision-making for an organisation.
Teaching Periods and Locations
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18B (HAM)
Hamilton, On-campus18B (HAM)B Trimester :09 Jul 2018 - 04 Nov 2018HamiltonOn-campus75% internal assessment, 25% examinations
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18B (HAM) Paper outline |
B Trimester : 09 Jul 2018 - 04 Nov 2018 |
Hamilton | On-campus | 75% internal assessment, 25% examinations |
Available subjects
Additional information
- Paper details current as of 31 May 2024 19:56pm
- Indicative fees current as of 28 Sep 2024 01:20am