MRKTG203

Integrated Marketing Communications

2019

15

200

B Trimester

Hamilton, Tauranga

MRKTG101 or MKTG151

MKTG273, MKTG373, MRKTG303

This paper covers online and offline media and techniques, in addition to traditional advertising and promotional tools. Students develop a promotional campaign plan based on strategic decision-making for an organisation.

Teaching Periods and Locations

19B (HAM)
Paper outline
B Trimester :
08 Jul 2019 - 03 Nov 2019
Hamilton On-campus 100% internal assessment
19B (TGA)
Paper outline
B Trimester :
08 Jul 2019 - 03 Nov 2019
Tauranga On-campus 100% internal assessment

If your paper outline is not linked below, try the previous year's version of this paper.

Timetabled lectures and tutorials

19B (HAM) 19B (TGA)
Name Day Time Room Dates
Lecture 1 Tue 4:00 PM - 5:00 PM S.1.04, Hamilton Jul 9 - Oct 13
Lecture 2 Wed 2:00 PM - 3:00 PM - Jul 10 - Oct 13
Visit the online timetable for this paper for more details
Name Day Time Room Dates
Lecture 1 Mon 9:00 AM - 11:00 AM - Jul 8 - Oct 13
Lecture 2 Wed 2:00 PM - 3:00 PM TCBD.3.02, Tauranga Jul 10 - Oct 13
Visit the online timetable for this paper for more details

Indicative Fees

  • You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Domestic
International
19B (HAM) $824
19B (TGA) $824

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

19B (HAM) $3,566
19B (TGA) $3,566

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Additional information

  • Paper details current as of 31 May 2024 23:33pm
  • Indicative fees current as of 2 Jun 2024 01:20am